Zaidoun, an architect by training, is the spokesman and ambassador of cartooning and animation for Sketch in Motion. He has invested his knowledge and skills in designing communication tools and Internet space in Jordan and neighboring regions. For over 10 years, he has led the award-winning multimedia and web development powerhouse Media Plus, serving hundreds of clients in Jordan and UAE, and is co-founder of Sketch in Motion. In addition to major traditional Internet projects, Zaidoun has served clients and agencies in the region by developing ground breaking animation, online campaigns and micro-sites. Zaidoun manages the communication channels for Media Plus, Sketch in Motion and BeeLabs and is passionate about using animation as a communication medium. He is proud of the proven ability of Media Plus and Sketch In Motion teams to achieve results for their clients and break new ground in online marketing communications.