Mobile Apps Surge- A New Market in Information Technology

Mobile Apps Surge: A New Market in Information Technology

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63% of Mobile Subscriptions in Jordan through Broadband Mobile Phone Network The industry of mobile apps is experiencing increasing growth in the IT sector.  It has created new markets and opportunities for sector employees locally and internationally, especially that official figures show an increase in the numbers of mobile broadband internet subscriptions, registering 63% of the total number of subscriptions. …

Broadband internet and its effects on job opportunities in the region

Broadband internet and its effects on job opportunities in the region

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International Studies State that a 1% Penetration of Broadband Internet Increases Job Opportunities 5% Increases in broadband penetration provide a fertile environment for the establishment of digital content and e-commerce companies and guarantee the creation of thousands of job opportunities High-speed broadband Internet – whether mobile or cable – is no longer a luxury or an extravagant service. It has …

How Startups and Businesses can use Twitter for Maximum Exposure

How Startups and Businesses can use Twitter for Maximum Exposure

oasis500 Marketing & Advertising, Our Blog 1 Comment

Twitter is a fantastic Social Network that can help maximize your business’ exposure with customers, potential customers, competitors and much more. For almost all startups and businesses, Twitter is an essential free marketing tool. A marketing tool that, if used correctly, will become a crucial asset in lead generation, brand visibility, and customer engagement. I would urge any business to …

Market segmentation

Market segmentation

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The keys to success for any business, big or small, online or offline are identifying your customers, finding out what they need or want, and then giving it to them at a price they can afford. At first glance, this may seem child-like in its simplicity. However, many businesses fail because they fall short of accomplishing these basic goals. Huge …

The Future of Mobile Advertising

The Future of Mobile Advertising

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According to statistics published by eMarketer, a market research company, spending on mobile marketing in the US went up from $1.45 billion in 2011 to $4.06 billion in 2012, representing a 180% increase. Despite this fast growth rate, mobile marketing accounted for only 2% of the total advertising spend in the US in 2012. eMarkerter predicts, however, that mobile advertising …